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Is adding lettuce to a sandwich really awesome?
A friend was ordering a sandwich in her company’s cafeteria. When the server asked if she’d like lettuce added to the sandwich, she said...
Paul Nicholas - Nicholas Marketing
Jan 18, 20222 min read
64 views
1 comment


Words Matter: Moot Point
After going on for a while about a topic, my client said, “it doesn’t matter . . . it’s a mute point.” I don’t think he meant that it’s a...
Paul Nicholas - Nicholas Marketing
Mar 16, 20212 min read
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Words Matter: “Inertia”
a monthly series of blogs about words and phrases that are commonly used —but may not be used correctly. We’ve heard the phrase “words...
Paul Nicholas - Nicholas Marketing
Feb 1, 20213 min read
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